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Google Merchant Centre Promotions Quick Guide

Google Merchant Promotions have been running for some time but the whole process sometimes its time consuming and also confusing when it come down to the promotions and what is allowed.  Merchant promotions give you the opportunity to highlight the benefit of purchasing from your store at the moment consumers are deciding where to […]

Google’s “Inside Search” Event

Google announces a series of  search improvements today on the “Inside Search” event. A few days ago Google emailed journalists inviting them to Inside Search for “an under-the-hood look at Google Search, share our vision, and demo some of our newest technology and features.”

There where several improvements on the mobile  search improvements but the three main […]

+1 button coming to Google AdWords

We got an email yesterday from Google Adwords letting us know that now the +1 button will be availble on the PPC results.

In the coming weeks, your search results and ads on Google will include a +1 button, which users can click to recommend your ads. You don’t need to make any changes to […]

Interest Categories Out Of BETA

Google announced that as of yesterday, interest categories are now available to all AdWords advertisers. Interest categories are a good way of exposing your content campaigns to more users within the display network. We always recommend that client set up a re-marketing in order to get more data and understand the creative performance

How interest categories […]

Seller rating extensions on PPC ads

Google announced on the 28th of June another new feature/extension on PPC ads. The introduction ofseller ratings.

Starting today we’re introducing a new feature, called seller rating extensions, that makes it easier for people to identify highly-rated merchants when they’re searching on Seller rating extensions does this by attaching your merchant star rating from […]

Ad SiteLinks on Search Partners

Ad Sitelinks allow you to extend the value of your existing AdWords ads by providing additional links to content deep within your site – displaying up to 4 additional destination URLs on your search-based text ad for users to choose from.

Starting this week, Ad Sitelinks will be eligible to appear on select search partner sites […]

How Google Works

Google launched a new website aiming at educating users on how Google really works.

“As a company, Google focuses on three key areas: Search, Ads and Apps. Search is our core technology; ads are our central business proposition; and apps are the umbrella over our web-based software that you can access anywhere, any time. While […]

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