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	<title>Stellar Search Blog &#187; Personalisation and Filter Bubbles &#8211; Stellar Search Marketing</title>
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		<title>Personalisation and Filter Bubbles</title>
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		<pubDate>Fri, 22 Jul 2011 07:47:24 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Videos]]></category>

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		<description><![CDATA[Personalisation in search is something that everyone is talking/working on the last few years. The following is a ten minute video from TED discussing this issue and it&#8217;s definitely something worth watching. Eli Pariser: Beware online &#8220;filter bubbles&#8221; http://www.ted.com/talks/view/lang/eng//id/1091 Speaker: Eli Pariser Pioneering online organizer Eli Pariser is the author of &#8220;The Filter Bubble,&#8221; about how personalized [...]]]></description>
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		<title>Online to Store: Online Advertising Drives Offline Sales</title>
		<link>http://www.stellarsearch.co.uk/blog/online-store-online-advertising-drives-offline-sales/</link>
		<comments>http://www.stellarsearch.co.uk/blog/online-store-online-advertising-drives-offline-sales/#comments</comments>
		<pubDate>Mon, 06 Jun 2011 09:00:32 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[eCommerce]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[Videos]]></category>

		<guid isPermaLink="false">http://www.stellarsearch.co.uk/blog/?p=564</guid>
		<description><![CDATA[A video by Google on the effect of online advertising for offline sales.]]></description>
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		<title>Friday Video: The Heineken Football Viral</title>
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		<pubDate>Fri, 23 Jul 2010 15:00:09 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Video Ads]]></category>
		<category><![CDATA[Videos]]></category>
		<category><![CDATA[Viral]]></category>

		<guid isPermaLink="false">http://www.stellarsearch.co.uk/blog/?p=347</guid>
		<description><![CDATA[The last few weeks everyone has been talking about the Old Spice viral videos.  They are pretending he is a real person who will answer questions, it’s taken over Reddit.com and a few other social networking sites: This came first, then this Overall a great campaign that got a lot of attention in the media. Something though [...]]]></description>
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		<title>Five Great World Cup Videos Ads</title>
		<link>http://www.stellarsearch.co.uk/blog/great-world-cup-videos-ads/</link>
		<comments>http://www.stellarsearch.co.uk/blog/great-world-cup-videos-ads/#comments</comments>
		<pubDate>Sat, 12 Jun 2010 08:30:17 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Video Ads]]></category>
		<category><![CDATA[Videos]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://www.stellarsearch.co.uk/blog/?p=163</guid>
		<description><![CDATA[In the spirit of the world cup that started on Friday five great video ads: Nike: Write the Future Pepsi: Oh Africa Carlsberg: Team Talk Coca-Cola: History of Celebration Puma: Love=Football Via www.adage.com]]></description>
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		<title>Google Adwords Ad Auction Model Explained</title>
		<link>http://www.stellarsearch.co.uk/blog/google-adwords-ad-auction-explained/</link>
		<comments>http://www.stellarsearch.co.uk/blog/google-adwords-ad-auction-explained/#comments</comments>
		<pubDate>Thu, 18 Feb 2010 17:05:36 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[Videos]]></category>

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		<description><![CDATA[A great video that explains all about the Google Adwords ad auction model and quality score.]]></description>
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