Amazon Ads: Everything You Need to Know

Amazon is now the third largest advertising platform behind Google and Facebook, and with a wealth of product updates and rebranding, we’ve put together this handy guide to Amazon’s ads system, so you can get started on your digital advertising journey with confidence.

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Paid media in 2019: what can we expect?

2018 has been a busy year for digital with endless updates from Google, Facebook embroiled in scandal and Amazon set to become the third largest advertising platform. Here are some of our thought’son what’s coming in 2019 in paid media... Optimisers shift to planning...

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Life Event Targeting Now Available in AdWords

Released in beta earlier this year, Life Event Targeting is now available to all users! A new addition to Google’s audience targeting capabilities, this variation allows advertisers to target users around major life events. At the moment it’s only a handful of events,...

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