by Ellie | Aug 6, 2020 | Amazon, blog, Latest News
Amazon will postpone Prime Day because of the coronavirus pandemic but has yet to provide a new date. The company told third-party sellers earlier this month to mark Oct. 5 as a placeholder date for the shopping event, which is usually held in mid-July. Amazon said it...
by Ellie | Aug 5, 2020 | blog, Latest News, Social Media
Thanks to an uptick in shelter in place orders during lockdown, Snap reported largely positive second-quarter results. But the social media platform is anticipating a more challenging Q3. Last week, Snap’s Chief Financial Officer, Derek Andersen, explained the mixed...
by Ellie | Aug 4, 2020 | blog, eCommerce, Google, Google Shopping
Another platform looking to enhance its shopping experience is Google. The search engine’s intriguingly named R&D division, Area 120, has developed Shoploop, a new “shoppable video” service. Released with relatively little fanfare, Shoploop is pitched as “an...
by Ellie | Aug 3, 2020 | blog, eCommerce, Instagram
A few weeks ago, we reported on Instagram’s plans to develop its social shopping offering and we’re now beginning to see what its enhanced e-commerce experience will look like. On July 16 the social media platform launched Instagram Shop in the US, ahead of a global...
by Ellie | Jul 22, 2020 | blog, Facebook, Paid SOcial
It’s fair to say that Facebook has endured a challenging 2020. After COVID-19 caused its CPMs to crash in March, the social media giant’s post-pandemic recovery suffered a significant setback in June, when the Stop Hate For Profit campaign led to hundreds of brands...
