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4 Reasons Why You Should Advertise on Amazon

4 Reasons Why You Should Advertise on Amazon

 In today’s complex e-commerce world customer journeys are changing with more consumers using Amazon to shop for products rather than going through traditional search engines.Аmazon has become a phenomenon of 21st century retail by completely changing the way we shop....
The Relationship between PR and SEO

The Relationship between PR and SEO

In the past, PR and SEO were two completely separate teams; each with their own way of working and set of KPIs. However, recently we have come to realise that our marketing and communications channels should not be siloed, and in fact, PR and SEO teams can work well...