by Ellie | Aug 24, 2020 | blog, Instagram, Trends, Uncategorized, What's New?
It’s hard to deny that TikTok has been the social media success story of the last couple of years. The Chinese social media company’s short-form video format has been a smash hit, especially with Gen Z users. But its success has been fraught with...
by Mirza | Dec 21, 2018 | Uncategorized
2018 has been a busy year for digital with endless updates from Google, Facebook embroiled in scandal and Amazon set to become the third largest advertising platform. Here are some of our thought’son what’s coming in 2019 in paid media… Optimisers shift to...
by Mirza | Jan 23, 2018 | Uncategorized
Released in beta earlier this year, Life Event Targeting is now available to all users! A new addition to Google’s audience targeting capabilities, this variation allows advertisers to target users around major life events. At the moment it’s only a handful of events,...
by Amber | Oct 27, 2017 | Uncategorized
“Alexa! How will voice-commanded assistants transform the way people search and the world of digital marketing?” Even though assistants, such as Alexa, cannot yet answer such complex questions (many would say thankfully), they have invaded our homes and...
by Amber | Jun 16, 2017 | Uncategorized
Hello everyone, it’s sunny, it’s Friday and it’s time for our weekly reading list. Here at Stellar Search, we have picked two hot topics this week; the latest periodic table of SEO success factors and why ‘good’ isn’t good enough in Google Shopping....
by Stelios | Jan 28, 2015 | Opinion, Tips, Tools, Uncategorized
We thought this week we would share some of the tools that are out there to help improve on site conversions rate which don’t cost the Earth. There are professional tools such as Maxamiser or Optimizely which are great for A/B testing, multivariate testing and...
