by Nicola | Mar 11, 2021 | blog, Uncategorized, YouTube
Why YouTube?The consumption of video online has massively increased in the past few years. In the UK alone, the average adult online watches 46 minutes of YouTube per day, and it’s used by over 96% of online adults each month on average. 1 The Stellar Search...
by Stelios | Mar 8, 2017 | Google Adwords, Video Ads, YouTube
YouTube recently announced the news that they will be stopping 30-second unskippable ads come 2018. While these longer non-skippable ads will be no more, it will still be possible to make shorter formats such as the 15 or 20 seconds skippable. Upon hearing this news,...
by Nicola | Jan 20, 2017 | Weekly Reading List, What's New?, YouTube
This week’s reading list is a Valentine’s Day special, highlighting the CPC & CPR trends of the past as well as included some of the top digital marketing facts related to the special day. This post will also include some interesting facts about YouTube and its...
by Stelios | Mar 16, 2016 | Display, YouTube
1. Why to use Display as an advertisement opportunity? The big idea that stands behind Display advertising is to create awareness of consumers higher in the conversion funnel…to be there even before people realising they need your product or service. It is true that...
by Stelios | Jun 12, 2010 | Video Ads, Videos, YouTube
In the spirit of the world cup that started on Friday five great video ads: Nike: Write the Future Pepsi: Oh Africa Carlsberg: Team Talk Coca-Cola: History of Celebration Puma: Love=Football Via...
by Stelios | May 31, 2010 | Graphs, YouTube
YouTube is now five years old and thanks to Website Monitoring for compiling all the data and designing this very interesting (and long) YouTube...
