The latest Internet Stats February 2011
The latest Internet Stats February 2011
February 7, 2011
Christmas 2010
- Boxing day was the busiest day of 2010 for online retailers in the UK, with visits to websites around 12% higher than before Christmas.Experian Hitwise as cited by MediaTel, January 2011
- UK consumers spent £6.8bn online in December which equates to approximately £111 per shopper.IMRG as cited by Marketingmagazine.co.uk, January 2011
- Total UK online sales reached £58.8bn by the end of 2010 - an 18% increase on 2009. It is predicted that this total will reach £69bn by the end of 2011.IMRG as cited by Marketingmagazine.co.uk, January 2011
Global Trends
- Worldwide internet traffic grew 62% in 2010. The regions experiencing the fastest year on year growth were Eastern Europe and India/South Asia, where average traffic growth exceeded 100%, and the Middle East, where traffic rose just under 100%.Telegeography, October 2010
- Global advertising spend in measured media is expected to exceed $500 billion for the first time ever in 2011. Online ad spend is expected to hit $82 billion.GroupM, December 2010
Internet Connected Devices
- Worldwide tablet sales are predicted to grow by more than 400% over a two-year period, reaching 81.3 million units in 2012.eMarketer, December 2010
- Nearly 1 in 5 UK tablet users (19%) make online purchases using the device.eMarketer, December 2010
- 350 million internet-enabled television sets are expected to be sold worldwide by 2015.
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